Plan, Action, Response — Basic yet the Best Online Marketing Strategies
Would you rather shop at a bricks and mortar pet shop or one that is online? When you compare the two, it becomes easy to see why web marketing has exploded in recent years, with entrepreneurs and marketers looking to make money. Check out the differences below.
If you decide that you want to open a street level pet shop, there are a number of factors that come into play before you can open the doors to the buying public. There are business permits that need to be applied for at the city or state government level. You will then need to look at getting a number of different clearances for the state health department to ensure the safety of all of the products that you will be selling.
Time will have to be spent to secure a location for your store, which will likely mean paying rent or incurring the cost of building a new store. Simply opening up will not guarantee customers, so be prepared to spend money advertising in local newspapers, as well as putting up street advertising displays. Before you know it, hundreds of thousands of dollars have been spent before you ever even make your first sale.
Compare that to an online pet shop, which you will start by registering a domain name for your website. This is a great deal less than you would expect to pay to rent a commercial store space. Your website is the virtual equivalent of the store, which means listing the products you have on offer along with a brief description of each, as well as the price.
Your site will have an online shopping cart that customers can use to deposit their items while they continue to shop, with payment made via credit card at the checkout. Advertising your site online can be done via ad serving programs, as well as by submitting relevant informative articles to directories that drive a ton of targeted traffic to your online pet store. You can also make a few extra dollars by simply entering your website into affiliate marketing programs.
A quick look at the differences between traditional and online stores will clearly show why net marketing has a distinct edge over the traditional store. Not only can you save time and money by going the online route, you can also put extra money in your pocket by using internet-based marketing programs.
There are few work at home business opportunities as powerful as online marketing. There are no real overhead costs to run it, and you won’t have to spend countless hours per week stuck in traffic commuting to and from work. All you really need is an extra room in your home that can serve as an office, with your only real hardware investment being a computer and an internet connection. The ability to earn thousands of dollars from working online is very, very real.
There are even people that have become millionaires online, but before you can build your own web marketing empire, you must have definite strategies in place to help you get there. If you fail to develop a marketing strategy, you run the risk of missing out on thousands of dollars in missed income.
There is a tone of different net marketing strategies out there, but here are three simple strategies that always seem to be effective.
- Have an internet marketing plan in place from the start. Answer the following question to get an idea on which type of marketing plan will work for you: What do you want to do? What types of products are you selling? How do you plan on marketing them? Once you answer those 3 simple questions, it should be easy to develop a solid plan for your internet business
- Take action. The best plan in the world means nothing if you fail to act upon it. The words on paper have to be converted into actions if you want to see if your plan has a chance of succeeding
- Always listen to feedback. No business ever goes through life without some sort of complaint or negative feedback from customers. Get in the habit of responding to those negative remarks ASAP and do what you can to rectify the situation. Negative comments can lead to negative results, so do all you can to turn them into a positive
If you follow the best strategies you have available, success is sure to follow. Concentrate on what you do best and everything else should fall into line. It’s often the most basic of strategies that are the most successful, especially if you put your strongest skills to the forefront.